As I’ve been graduated for years now, I sort of miss the challenge of a good assignment. My boyfriend is currently taking a type course and his most recent assignment is to redo a restaurant menu. Being the designer//competative girlfriend that I am, I’ve decided to try the assignment myself! Who knows maybe he’ll learn something? hahah. The restaurant he chose is a popular little ramen shop in Little Tokyo in LA called Daikokuya.
I have to agree that their logo is a little outdated, so I did some logo comps this morning. I started with a basic logo reflecting their original slightly, but with a more contemporary font. Then I added some more details, color, stroke, and text for what could be a menu friendly application. Lastly I pushed it a little farther, creating a glossier high end, image rendered, web ready header logo. I don’t know which direction I will head with these, but I was happy with my comps.